Get to Know Our Sponsor: Full Speed Ahead & Vision

12 June 2018

Full Speed Ahead and Vision are proud to be part of Team Novo Nordisk’s extended family for the 2018 racing season as the team’s technical sponsor. FSA and Vision have always believed in the importance of sponsorships and have prioritized learning and growing along with their teams.

Since its birth in Kona in the ‘90s, Vision has been synonymous with a no-expense-spared assault on wind resistance. Recent years have seen the innovative application of carbon fiber and the creation of dream-like shapes to enhance performance.

Vision is the brand to beat, leading the way in time trials and triathlon by creating super-fast aero products with proper fit adjustment that allow the rider to push their limits in race conditions. Vision continually refine, test and innovate in the quest for speed, with industry-leading products throughout the range.

FSA doesn’t simply sponsor world-class teams and athletes; it works extremely closely with them and uses their expertise and feedback to help develop the next range of products. Combined this with their passionate commitment to innovative design, research, and development and materials and manufacturing processes ensures FSA delivers technically superior components that provide the ultimate performance that riders demand. And all at competitive prices.

What resonated with FSA and Vision about Team Novo Nordisk was that we are more than a sports team. Team Novo Nordisk’s unique mission to inspire, educate and empower everyone affected by diabetes excited these two international brands.

They believe that people affected by diabetes can do sport at the top level, and the management of these companies wanted to help support the great athletes and mission of Team Novo Nordisk.

FSA and Vision’s goal is to provide innovative and technically superior products for its athletes. For the 2018 racing season, Team Novo Nordisk athletes are equipped with: